Apple Newbie

Apple has launched a new software called Aperture, aimed at photographers.

Aperture has a featureset that let’s you do everything you would want to do with your photographs after a shoot. It catalogs your images, and lets you do processing and touch-ups with it. It supports RAW formats from leading digital camera manufacturers. This means you can edit your RAWs directly without converting it to some other format first. RAW editing is non-destructive. You won’t lose any of your original data that you don’t touch.

The following graphics cards are recommended for use with Aperture.

• ATI Radeon X800 XT Mac Edition
• ATI Radeon 9800 XT or 9800 Pro
• NVIDIA GeForce 6800 Ultra DDL or 6800 GT DDL
• NVIDIA GeForce 6600 LE or 6600
• NVIDIA GeForce 7800 GT
• NVIDIA Quadro FX 4500

For promotion of Aperture, Apple got 3 high-profile photographers Heinz Kluetmeier, Joe Buissick and Richard Burbridge to endorse it’s product. Smart marketing Apple!

Adobe somewhat abandoned the Apple platform with it’s announcement that Premiere will only be for Windows in the future. No matter, Final Cut Pro was good enough. Now Apple has insurance against Adobe doing the same for Photoshop.

For more details on Apple Aperture, click here! It costs USD$499 for the pre-order.

I’m not much of a photographer, and all I use Photoshop for is to resize and touch up web graphics, which Photoshop is way too powerful for anyway So I think I’ll try to get a trial copy and get one of my photography freak friends to try out Aperture and maybe post some reviews here.